Pinterest is a relatively new social network that revolves around the
concept of image-sharing. With over 50 Million active users, it is fast
becoming the largest such social network, which gives site owners and
webmasters a good reason to get their websites verified with Pinterest. Recently, I wrote a post about Pinterest's latest Web Analytics program,
after which a lot of people asked me how to get your site verified with
Pinterest to access this analytics feature. So here's my attempt to
answer the question, and tell you a bit about why you need to verify
your site with Pinterest.
So get your website verified right now, and if you face any problems,
just leave us a comment, and we'll try to reply it as best as we can.
Verifying your site
To verify your site, go to your Pinterest profile. Click on the arrow next your profile picture on the top-right, and select Settings from the drop-down menu.
There, you'll find a website field. Enter your website's complete URL in that field, and then click the Verify button right next to that field.
You will get an option to verify your site by uploading an HTML file.
This file will be given to you once you click on the verify button.
Download this file, but don't close the Pinterest verification page. Go
to your website's Cpanel or FTP account, and upload that HTML file to
your root directory (www.yoursite.com/). Once you're done, go back to
the page you were on, and click on the 'Click Here' link given in step 3
to complete the process.
If you run a Blogger blog, or some similar platform where you can not
directly upload an HTML file, then you can go into your site's source
code (template, or theme code), and upload a meta tag provided by
Pinterest. You can get to this option from the same page as HTML file
upload verification. Just click on the link at the bottom that says Verify with a meta tag. You can add this code in the header of your website.
Why verify your site?
For one, website verification
establishes a link between a website and a Pinterest account. Accounts
linked to a websites have more authority. These
accounts are marked with a checkmark which displays next to their
website on their profile page and below their name in search results
Besides, after verifying your site, you can access Pinterest Web
Analytics which can give you insights into how well your content is
doing, and what content is working and what isn't.
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